Case Studies

GRANDPA reduces customer return rate by 37% with yayloh

Understatement is an underwear brand that empowers women

Get to know Grandpa

When it comes to trending, chic Scandinavian flair with a bit of vintage and hipster vibes thrown into the mix, you cannot go wrong with Grandpa. Promising a carefully curated collection of distinctive styles, best-in-class service, and environmentally conscious sourcing, Grandpa is obsessed with delivering a lasting positive impression both for the home and for this planet.

Before yayloh — with a manual return process, Grandpa couldn’t collect or analyse return data

Grandpa’s email-driven return process lacked digitalization and was time-consuming for all parties involved. In addition, this communication method slowed down the process and left customers worried about their return and Grandpa’s team without any control over their return flow.

The goal — Collect and analyse return data to reduce return rate

Grandpa’s goal was fairly straightforward when partnering with yayloh— transform their email-driven returns process into a user-friendly digital journey. One that streamlines customer service processes while preserving the values of sustainability and customer-centricity.

Whether it’s about reducing return handling costs, delivering faster returns, offering post-purchase mobility, or cutting down the unnecessary carbon footprint, an omnichannel strategy is the way to go.

Starting day one after the implementation of yayloh, we saw immediate effects on our workflow - saving hours for our customer service team, increasing our omnichannel efforts and most importantly: giving our customers a more smooth and more user-friendly experience.

John Palm Wennerberg
e-commerce Manager at Grandpa

With yayloh — Return analytics to reduce return rate and environmental impact

yayloh’s digital self-service return process collects and analyses customer feedback, giving Grandpa access to return data dashboards. This allows the brand to identify return reasons and improve its product assortments accordingly.

Digital Return Form powered by yayloh

After just a few weeks of sales, and based on feedback collected on yayloh, we changed a product description, resulting in a return rate reduction from 58% to 21%—a decrease of 37%.

John Palm Wennerberg
e-commerce Manager at Grandpa

As a multi-brand retailer, Grandpa’s partnership with yayloh has helped identify which brands drive more returns. With this valuable information, Grandpa can relay this feedback to the brands and work together on reducing returns. This information also comes in handy when negotiating brand terms and can improve profitability.

We get highly valuable insights into return reasons at the product and brand levels. This is an incredible analysis to prevent returns and identify unprofitable parts of the product portfolio.

John Palm Wennerberg
e-commerce Manager at Grandpa

"yayloh return management platform streamlines operations, saving our team hours of manual work."

Lucie Hanon

Head of Growth, ANJA Paris

Save countless hours with yayloh

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Case Studies

GRANDPA reduces customer return rate by 37% with yayloh

Industry
Fashion
Integrations

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Get to know Grandpa

When it comes to trending, chic Scandinavian flair with a bit of vintage and hipster vibes thrown into the mix, you cannot go wrong with Grandpa. Promising a carefully curated collection of distinctive styles, best-in-class service, and environmentally conscious sourcing, Grandpa is obsessed with delivering a lasting positive impression both for the home and for this planet.

Before yayloh — with a manual return process, Grandpa couldn’t collect or analyse return data

Grandpa’s email-driven return process lacked digitalization and was time-consuming for all parties involved. In addition, this communication method slowed down the process and left customers worried about their return and Grandpa’s team without any control over their return flow.

The goal — Collect and analyse return data to reduce return rate

Grandpa’s goal was fairly straightforward when partnering with yayloh— transform their email-driven returns process into a user-friendly digital journey. One that streamlines customer service processes while preserving the values of sustainability and customer-centricity.

Whether it’s about reducing return handling costs, delivering faster returns, offering post-purchase mobility, or cutting down the unnecessary carbon footprint, an omnichannel strategy is the way to go.

Starting day one after the implementation of yayloh, we saw immediate effects on our workflow - saving hours for our customer service team, increasing our omnichannel efforts and most importantly: giving our customers a more smooth and more user-friendly experience.

John Palm Wennerberg
e-commerce Manager at Grandpa

With yayloh — Return analytics to reduce return rate and environmental impact

yayloh’s digital self-service return process collects and analyses customer feedback, giving Grandpa access to return data dashboards. This allows the brand to identify return reasons and improve its product assortments accordingly.

Digital Return Form powered by yayloh

After just a few weeks of sales, and based on feedback collected on yayloh, we changed a product description, resulting in a return rate reduction from 58% to 21%—a decrease of 37%.

John Palm Wennerberg
e-commerce Manager at Grandpa

As a multi-brand retailer, Grandpa’s partnership with yayloh has helped identify which brands drive more returns. With this valuable information, Grandpa can relay this feedback to the brands and work together on reducing returns. This information also comes in handy when negotiating brand terms and can improve profitability.

We get highly valuable insights into return reasons at the product and brand levels. This is an incredible analysis to prevent returns and identify unprofitable parts of the product portfolio.

John Palm Wennerberg
e-commerce Manager at Grandpa

70%
less time spent on returns for store staff
37%
return rate reduction

Grandpa successfully collects and analyses data to reduce returns with yayloh

With yayloh, Grandpa provides its customers with a fully digital and omnichannel return experience. On the business side, with yayloh’s data analytics dashboards, Grandpa gets access to first-hand data insights that help the multi-brand retailer increase profitability, reduce return rate, and build a customer-centric business model that aligns with its sustainability values.

REDUCE THE RETURN RATE WITH yayloh
Book a Demo

Book a FREE 30 minute strategy call today!

What will we cover in this FREE call?
Audit of your current return process
Identify bottlenecks & automation potential
Explore areas for CX improvement
Return policy and return rate analysis
Discover yayloh and see if it could help you

With automation, our team saves countless hours, and our customers have a much more enjoyable experience.

Peder Gulliksson

eCom Manager, Macade Golf

3x

times faster processing returns

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